"...a combination of using an outdated facility, poor attendance and a lack of local media coverage compared to the men's tournament." Out dated facility - true, but, if they are going to stagger the tournaments, the women's tournament could be held in the Sprint Center, the same facility as the men. As for media coverage, I can't say. KC always seemed to get behind the Clones. OKC got a boost when the WBB tournament was held there because Paris was at OU and they played in the championship round. You're going to sell seats and get more local media when you have a local team playing well.
Conference alignment issues become real when you factor in tournaments where travel disparities hit home. You can probably get to OKC from Morgantown, but, it ain't cheap. Factor in that the next week, half of our teams usually head off to NCAA and that's a big hit on the fan budget. Some north-south rotation should be a reasonable endpoint.