How long until the Ohio State's and Florida's of the world...
... start to do what Texas does and demand more money instead of equal revenue sharing with it's conference members?
Texas will be setting the new standard here with their own network, etc. When will Ohio St, Florida, USC, Alabama, etc also want more?
People don't tune in to watch the Big 10 when Northwestern plays Indiana or Minnesota for example. Why should they get equal share as Ohio State does?
Re: How long until the Ohio State's and Florida's of the world...
Wont happen in the BigTen. That's why teams envy that conference the most.