Student Ticket Redemption Rate: 39%

Quote:

---

Originally Posted by MNCyGuy

Yea, but you'd think it would already be a little better than this. As a student, is it just too easy to have tickets? I wonder if they just take it for granted.

---

In part, I do think there is something to this. Scarcity can make a lot of things more appealing.

Quote:

---

Originally Posted by IcSyU

Right now basketball isn't a priority. Throw in the fact that this is a week heavy with midterms and a terrible team coming into Hilton on a Wednesday night and that's a recipe for disaster.

I have a feeling the Baylor game will be packed. I also think the AD needs to utilize their e-mail more along with CA. You have everyone's contact information, send them an e-mail each week and remind people "Hey, there's a game Wednesday. Be there." They've done so once but when you just send it once a year it doesn't have much effect.

Most importantly, win a few basketball games. Kansas is the only ranked team since I started in 07-08 to fall in Hilton Coliseum. Adults can't understand why Hoiberg doesn't have any pull with students. That's because this fall's freshman weren't even born yet when he was playing.

---

I sort of get the low turn-out last night, but not passing the 50% mark for any game but Iowa?! I'm still a little skeptical of those numbers, because as Al said, it doesn't really pass the eye test for the games I've been to, but even if it's exaggerated, that's bad. I know there is a social aspect, but I don't get how students apparently have ample time in the fall to come out and see the FB team play against "non-ranked" Big 12 teams every Saturday, but are much to busy in the spring to plan around MBB games that are much less of a time commitment.

Quote:

---

Originally Posted by Al_4_State

Those numbers seem really low based on the eye test, unless upper deck student section has a lot more seats than the parquet student section. Parquet student section was totally full for Iowa, UNI, and pretty much every conference game except the last two.

---

Upper deck holds way more than the parquet sections of Hilton, even when you throw in arena circle.

Maybe they should consider removing the student package option where football and basketball tickets are sold as one package.Let the students who actually want to be at these games make the effort to purchase a basketball ticket separately.

BTW, this stat is not surprising at all to me. There are a lot of seats in the balcony section, and it is empty every game. Even the Iowa and Kansas game filled less than 1/3 of the balcony section. It was disheartening to see when the rest of the arena was packed.

there were also a lot of $99 tickets sold to students so those students could be making the student section look better.

Quote:

---

Originally Posted by MNCyGuy

I sort of get the low turn-out last night, but not passing the 50% mark for any game but Iowa?! I'm still a little skeptical of those numbers, because as Al said, it doesn't really pass the eye test for the games I've been to, but even if it's exaggerated, that's bad. I know there is a social aspect, but I don't get how students apparently have ample time in the fall to come out and see the FB team play against "non-ranked" Big 12 teams every Saturday, but are much to busy in the spring to plan around MBB games that are much less of a time commitment.

---

Tailgating tends to have that effect. Easier to sell a Saturday with drinking and football or 3 hours out of a busy week for a basketball game against a worthless team? When a football Saturday rolls around there's no worries about homework due Thursday or Friday or an exam Thursday.

Keep in mind that there are many I'm sure like me that bought the $99 season tickets and sit down below since we are "in" CA.

I think several things need to happen 1. free and easy way to transfer tickets 2. unbundle from football (I'm sure many get the football bundle and just go to football since it's "what you do"3. get rid of the CA shirt requirement (if you want to be in CA for the perks and such go on ahead but don't require a shirt, there are already many ways around getting in there without a shirt)

Quote:

---

Originally Posted by balken

In part, I do think there is something to this. Scarcity can make a lot of things more appealing.

---

Exactly. Right now, I can afford to maybe splurge on one game a year and hopefully get some other tickets from parents/in-laws for Christmas. I am psyched about every game I get to go too, regardless of opponent, so barring an actual emergency, I'm going. Students have no such incentive. As it stands now, tickets will always be there for them.

Quote:

---

Originally Posted by IcSyU

Tailgating tends to have that effect. Easier to sell a Saturday with drinking and football or 3 hours out of a busy week for a basketball game against a worthless team? When a football Saturday rolls around there's no worries about homework due Thursday or Friday or an exam Thursday.

---

It's been bad for Saturday's too, so that argument doesn't completely hold water.

I'm not arguing that football is a more appealing total package, I'm just saying that when you look at it as a straight time commitment these crys of homework and midterms ring a little untrue. Even in a week when we had two home games it's a 6-7 hour time commitment at most for the week. That is about the same amount of time I would guess most students spend tailgating and going to games on a football week. If students really wanted to be there, 10 minutes of planning your study time a little bit would make it work the majority of the time.

They clearly do not have a problem selling student season tickets. What can be done to incentivize attendance?

1. Cyclone Alley needs to be smaller and reserved for the students who want to be there every game. That is premium seating. Students who attend the game at a rate of 85% or more could be entered into a drawing for a pair of premium season football and basketball tickets the next year or something (a semester of free tuition?) You want to come up with a structure that encourages participation since those tickets are not as easily transferrable. Make CA more exclusive, and give them the potential for something of value if they follow through--since those tickets will not be transferrable.

2. The larger portion of student tickets should be general admission and transferrable. The Athletic Department could easily set up a ticket swap site with transactions for $2 to other students, enough to administer the site. The transaction would disallow one previously purchased general admission game pass in return for a single game pass using the same system already being employed to record student season tickets. It shouldn't be hard to administer. That alone would allow more people through the door. No t-shirts or other nonsense would be required of these seating areas.

Quote:

---

Originally Posted by IcSyU

Year or two of good basketball and amazingly these problems will go away. One year isn't going to fix 6 years of brutal basketball. Keep building.

---

Keep building?!?! Your generation is all about instant gratification, year 2 gave you a team full of hype and the result was the best ISU basketball team in YEARS. Can't blame for JP for any changes he makes.

AD can't allow students to transfer tickets for general admission to others. By doing that, you screw yourself on ticket sales (which are going at $25 each for side seats and $15 for upper corner seats).

Quote:

---

Originally Posted by Die4Cy

They clearly do not have a problem selling student season tickets. What can be done to incentivize attendance?

1. Cyclone Alley needs to be smaller and reserved for the students who want to be there every game. That is premium seating. Students who attend the game at a rate of 85% or more could be entered into a drawing for a pair of premium season football and basketball tickets the next year or something (a semester of free tuition?) You want to come up with a structure that encourages participation since those tickets are not as easily transferrable. Make CA more exclusive.

2. The larger portion of student tickets should be general admission and transferrable. The Athletic Department could easily set up a ticket swap site with transactions for $2 to other students, enough to administer the site, no tshirts or other nonsense necessary. The transaction would disallow one previously purchased general admission game pass in return for a single game pass using the same system already being employed to record student season tickets. It shouldn't be hard to administer. That alone would allow more people through the door. No t-shirts or other nonsense would be required of these seating areas.

---

I like both these ideas. It would also be cool if you could encourage students to show up with signs/costumes by doling out additional raffle tickets to students that do so.

Didnt know that bb and fb were coupled together. I think that would be a good first step.

It's sad to see arena circle/parquet part of student section not being full.

JP needs to oversell student tickets.