Question about Ames Special Olympics years back

**M3MEPLEASE** · 09-22-2010, 05:56 PM

I was listening to the radio the other day and they were talking about some of the worst advertising campaigns out there. They brought up Drakes D+ and Iowa's LETS BE MADD AGAIN. Guy then said years back they made a pamphlet for people visiting the Special Olympics in Ames and they titled it "Ames for Dummies".....

Did this really happen? I couldn't believe it.

**theshadow** · 09-22-2010, 06:01 PM

Originally Posted by M3MEPLEASE

Guy then said years back they made a pamphlet for people visiting the Special Olympics in Ames and they titled it "Ames for Dummies".....

Did this really happen? I couldn't believe it.

It did happen. It was an Iowa State Daily production.

The campus newspaper for Iowa State University students will distribute a corrected version of its Special Olympics special section next week, after a headline in its table to contents titled a guide to events, "Ames for Dummies."

The Special Olympics in Ames will be the first national event for the competition that features people with intellectual disabilities. Organizers have said a major goal of the event is to dispel stereotypes and improve treatment for people with intellectual disabilities.

Iowa State Daily Editor in Chief Chris Sigmund said the headline, published Thursday, was "something that slipped by. It was a reference to the popular book series and in no way meant to demean anybody.