I'm sure most of you have heard about the feud between Corn Growers and Bud Light over the corn syrup commercials. Here the level of pettiness that this has reached.
The National Corn and SB Growers Associations sponsors a huge grower conference every year called Commodity Classic. A good client of mine exhibits there and has a social hour at their booth 2 nights. The person that takes care of the booth for my client was ordering beer for this years event in Orlando. He ordered a keg of Abita Amber (Good choice) and a keg of Sweetwater 420.
An hour later the conference rep called him back and said they could not serve Sweetwater 420 at the conference because it goes through an Anheuser-Bush owned distributor in FL. So the Corn Growers pettiness punished a craft brewery because Bud Light made them mad.
The National Corn and SB Growers Associations sponsors a huge grower conference every year called Commodity Classic. A good client of mine exhibits there and has a social hour at their booth 2 nights. The person that takes care of the booth for my client was ordering beer for this years event in Orlando. He ordered a keg of Abita Amber (Good choice) and a keg of Sweetwater 420.
An hour later the conference rep called him back and said they could not serve Sweetwater 420 at the conference because it goes through an Anheuser-Bush owned distributor in FL. So the Corn Growers pettiness punished a craft brewery because Bud Light made them mad.