Ames Lager

isutrevman

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Jan 30, 2007
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Bigger or not, I think the concern isn't who can produce more. The suggestion is West O won't be able to keep up with demand. I think they will eventually. Swarm is not nearly in such high demand right now. There are stacks of it in every liquor/grocery store I've been to. They have a surplus despite their capacity to produce. West O will keep chugging along within their current capacity, eventually the novelty will wear off to some degree and supply will be able to keep up with demand. That is my theory anyway.
I have doubts West-O can keep up during football season. After that they'll probably be fine. Maybe by next season demand will settle down a bit. We're a week in and so far demand seems exceed supply by like 10x or more. They should jack the price up $5 and send that $5 to WEWILL until demand calms down. I'd pay the extra $5 to get my hands on a couple 6 packs.
 

MJ29

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My point exactly. Pretty much $0.50 more and that $0.50 is going to WeWill. Which I’ll say for the 3rd time I’m totally fine with (and would be if it were $15 a six pack). Let it go.

I guess a 50 cent difference doesn't seem like a huge price gap, but apparently we have different perspectives.
 

GrindingAway

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I don't doubt there's a demand for Ames Lager, but Exile's capacity is nearly 6x that of West O. West O could certainly up production of AL, but that would also mean sacrificing brewing capacity for their other core beers. The amount of Swarm released initially likely exceeded West O's yearly production capacity.
Exile also has to maintain capacity of their core beers as well. I get that Exile having more capacity gives them more flexibility but let's not pretend they are going to shift all 13K bbls of their capacity to Swarm.


They also added something like 500 bbls of capactity recently and I'd assume that will all go to Ames Lager at least form the short term.

They aren't going to meet demand for the next few months between initial excitement and tailgate season. They would have also been crazy to meet that initial bubble. After the initial excitement the demand will settle out to something more steady and I'm confident they will meet that.

Until then having everyone talk about how it's flying off the shelves is good for demand/building excitement.
 

06_CY

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Apr 11, 2006
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I have doubts West-O can keep up during football season. After that they'll probably be fine. Maybe by next season demand will settle down a bit. We're a week in and so far demand seems exceed supply by like 10x or more. They should jack the price up $5 and send that $5 to WEWILL until demand calms down. I'd pay the extra $5 to get my hands on a couple 6 packs.
I have two sixers on the counter...what's your bid?
 
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HFCS

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Enough people are drinking it for Exile to cut them a check for $58,500 in July. Ames Lager can get there as well but it needs to be widely available.


What are the sales for the Vodka Sam alcohol they are selling? I assume that's why they have a vodka?
 
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MushroomPinball

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I'm going to Lincoln Center Hy Vee after work today, any word on them or Cyclone Liquors having availability?
 

Saul_T

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Exile also has to maintain capacity of their core beers as well. I get that Exile having more capacity gives them more flexibility but let's not pretend they are going to shift all 13K bbls of their capacity to Swarm.


They also added something like 500 bbls of capactity recently and I'd assume that will all go to Ames Lager at least form the short term.

They aren't going to meet demand for the next few months between initial excitement and tailgate season. They would have also been crazy to meet that initial bubble. After the initial excitement the demand will settle out to something more steady and I'm confident they will meet that.

Until then having everyone talk about how it's flying off the shelves is good for demand/building excitement.
That's true, but Exile can still afford to shift some of that capacity to Swarm and I'm not sure or rather don't know if West O does have that ability.

You're definitely right about the timing. With football season, it's definitely going to be in higher demand. It's kind of head scratching a larger brewery didn't agree to a partnership. There's very little downside IMO. You're brewing a beer for a group of people who have historically drank establishments out of alcohol (Hawk and Cyclone fans alike) and who are extremely passionate about supporting their schools. I would assume the donation can also be used as a tax write off? I would also imagine it's easier for individuals to support the NIL Collectives through purchasing beer rather than making an actual donation. Heck, as a Cyclone leaning Panther fan, I'd buy a sixer just to try it, but there's no reason I would ever make a donation.