Beer sign at Jack Trice concessions

BWRhasnoAC

Well-Known Member
SuperFanatic
SuperFanatic T2
Apr 10, 2013
30,185
27,857
113
Dez Moy Nez
It's clear he wants the South end zone to be more premium because of alcohol but they say they need the money so time for Jamie to let beer happen.

I don't drink too get drunk at games so I personally won't buy it unless I see a short line but I'm but holding my breathe.
 
  • Like
Reactions: 1SEIACLONE

ISUCyclones2015

Doesn't wipe standing up
SuperFanatic
SuperFanatic T2
Dec 19, 2010
14,612
10,905
113
Chicago, IL
Why $X.49 instead of a flat .50?
It's a marketing thing. There's been studies that the 49 vs 50 or rather the 99 vs 100 is a huge game changer mentally.

Kind of like the 1/3 pound burger at A&W or maybe Sonic was doing poorly because people thought that the 1/4 pounder was bigger.
 
  • Like
Reactions: GMackey32

CloneFanInKC

Well-Known Member
Jul 26, 2021
2,202
2,676
113
It's a marketing thing. There's been studies that the 49 vs 50 or rather the 99 vs 100 is a huge game changer mentally.

Kind of like the 1/3 pound burger at A&W or maybe Sonic was doing poorly because people thought that the 1/4 pounder was bigger.
The methodology was flawed when the subjects were only hawk fans. They are inherently bad at math.
 

BCClone

Well Seen Member.
SuperFanatic
SuperFanatic T2
Sep 4, 2011
67,659
63,732
113
Not exactly sure.
There are some people who just have to be upset about something, and this is merely the latest low-hanging fruit.

What's really funny is how people already complain about concession stand operation and restroom lines, while somehow believing that adding beer sales won't make those two things worse.
First they want beer sales, now they ***** it’s too expensive. JTS is not a dive bar and these aren’t 12 oz keg draws.
 

BCClone

Well Seen Member.
SuperFanatic
SuperFanatic T2
Sep 4, 2011
67,659
63,732
113
Not exactly sure.
It's clear he wants the South end zone to be more premium because of alcohol but they say they need the money so time for Jamie to let beer happen.

I don't drink too get drunk at games so I personally won't buy it unless I see a short line but I'm but holding my breathe.
Exactly how are you holding your breathe?
 

1SEIACLONE

Well-Known Member
Jun 2, 2024
2,707
2,493
113
63
Ames Iowa
Never understood why Jami is so against beer sells for the average guy in the stands. I get he thinks it will hurt attendance in the Sokup area, but I tend to think he is wrong. People buying tickets in that area are doing it for more than the right to purchase liquor. Shorter lines at the bathroom, better food selection and everything that goes with it.

We could use the extra money, sell beer, and throw the average fan a bone by doing so.
 

isucy86

Well-Known Member
Apr 13, 2006
9,136
7,735
113
Dubuque
It's a marketing thing. There's been studies that the 49 vs 50 or rather the 99 vs 100 is a huge game changer mentally.

Kind of like the 1/3 pound burger at A&W or maybe Sonic was doing poorly because people thought that the 1/4 pounder was bigger.
Are people really that impacted mentally by x9 vs a penny more?

Personally, I feel the seller is "talking down" to me. Hope my ISU education at least gave me some common sense.

I'll digress, but going to the Post Office pisses me off to buy stamps. They always bump non 5/0 amounts. What the eff. Is this how the Fed Govt gets rid of pennies!!! They might as well keep the damn.02¢ and pay down the deficit. It just gets thrown in my cupholder for the next 3 years or unloaded on some drive through person if they pis me off!

Enjoy a beautiful day:cool:
 

CyCity

Well-Known Member
SuperFanatic
SuperFanatic T2
Jan 28, 2014
2,069
4,791
113
West Des Moines
It's clear he wants the South end zone to be more premium because of alcohol but they say they need the money so time for Jamie to let beer happen.

I don't drink too get drunk at games so I personally won't buy it unless I see a short line but I'm but holding my breathe.
It’s been discussed a thousand times over that selling alcohol outside of Sukup wouldn’t make us money. They’ve done a ton of research and analysis on it. Pollard is stubborn but he would sell anything if he thought he could make an easy profit.
 

pourcyne

Well-Known Member
Feb 19, 2011
9,849
12,917
113
Lessee, lessee, you can get tix on the 20 yard line for the Baylor game @

Amazing Deal

Section 5, Row 2

$172 each

Suds and a dog would round it up to right around $200.

That's $187 less than a one-credit class Winter 2025.

A bona fide bargain. Totes.
 

RezClone

Well-Known Member
Mar 2, 2013
4,728
7,486
113
Pine Ridge Indian Reservation, SD
Never understood why Jami is so against beer sells for the average guy in the stands. I get he thinks it will hurt attendance in the Sokup area, but I tend to think he is wrong. People buying tickets in that area are doing it for more than the right to purchase liquor. Shorter lines at the bathroom, better food selection and everything that goes with it.

We could use the extra money, sell beer, and throw the average fan a bone by doing so.
I will add that the list of major schools that don't allow stadium-wide alcohol sales is now very small and niche. Maybe 5 or 10 years ago Jamie had an argument, but that ship has sailed. At best, it's just unnecessary to be on that list. At worst, it's embarrassing.

I'm not saying alcohol is like this amazing harmless thing that should be shamelessly pushed on everyone, for that reason I don't have a problem at all with a high price point. BUT I think we can all agree the tea totler look is clearly not exacltly the look we are going for as ISU fans, so it doesn't make much sense to be on a list with schools and fanbases that clearly are going for that look.
 

1SEIACLONE

Well-Known Member
Jun 2, 2024
2,707
2,493
113
63
Ames Iowa
It’s been discussed a thousand times over that selling alcohol outside of Sukup wouldn’t make us money. They’ve done a ton of research and analysis on it. Pollard is stubborn but he would sell anything if he thought he could make an easy profit.
I don't believe that it would not make money for a second. Every professional sports stadium sells beer, they have it at concerts. Half the schools in the B12 are selling beer and you mean to tell me that they are not making money doing it?
Just do not buy it, if that is so, then why did they sell beer at the concert they had in the stadium last month? Not making money off beer sells is not the reason..
 

RezClone

Well-Known Member
Mar 2, 2013
4,728
7,486
113
Pine Ridge Indian Reservation, SD
It’s been discussed a thousand times over that selling alcohol outside of Sukup wouldn’t make us money. They’ve done a ton of research and analysis on it. Pollard is stubborn but he would sell anything if he thought he could make an easy profit.
Even if that is true, why are so many other schools doing it? Somebody's gotta be making money.
 

CyCity

Well-Known Member
SuperFanatic
SuperFanatic T2
Jan 28, 2014
2,069
4,791
113
West Des Moines
I don't believe that it would not make money for a second. Every professional sports stadium sells beer, they have it at concerts. Half the schools in the B12 are selling beer and you mean to tell me that they are not making money doing it?
Just do not buy it, if that is so, then why did they sell beer at the concert they had in the stadium last month? Not making money off beer sells is not the reason..
They figure out what they would lose out on Sukup in terms of donations and the cost of those seats and calculate how much they would have to sell to offset that. People think selling alcohol is some huge money maker but look at what schools profit off of it. It’s not as much as you’d think. Iowa made like one mill off of it for an entire year on all sports? If that’s the case it’s very believable Johnny’s and Sukup greatly outweighs that.
 

CyCity

Well-Known Member
SuperFanatic
SuperFanatic T2
Jan 28, 2014
2,069
4,791
113
West Des Moines
Even if that is true, why are so many other schools doing it? Somebody's gotta be making money.
They don’t have premium sections like we do and/or do it to get people to come to the games. I have no dog in this fight but I think it’s easier to argue it would improve fan experience than just constantly talking about doing it to make money because that has been debunked.
 

RezClone

Well-Known Member
Mar 2, 2013
4,728
7,486
113
Pine Ridge Indian Reservation, SD
They figure out what they would lose out on Sukup in terms of donations and the cost of those seats and calculate how much they would have to sell to offset that. People think selling alcohol is some huge money maker but look at what schools profit off of it. It’s not as much as you’d think. Iowa made like one mill off of it for an entire year on all sports? If that’s the case it’s very believable Johnny’s and Sukup greatly outweighs that.
I appreciate what you are saying and I hear you saying you don't have a dog in this fight, so by no means am I attacking you. I just think, in my relatively worthless opinion, the bar for amenities and perks that the Sukup could offer to make up for that is extremely low. I love JTS, but I'm not gonna pretend we have this amazing concession and bathroom experience that the Sukup can't possibly surpass without alcohol sales.

Overall, I trust Jamie and will fall in line with whatever he decides, come what may. Just have some skepticism like many others on this one.
 

Help Support Us

Become a patron