It's so ridiculously obvious the growing numbers of ISU fans in this state. I bet I see 5 times the amount ISU attire out and about in DSM than I did just 4-5 years ago. I can also vouch for CR having a heavy increase since I am over there frequently. It is a movement and it has ALOT of momentum.
So, let me get this straight. ISU is pulling in the casual fan (tavern clone?), and these fans are only coming out and about because the team is getting better?
And here I thought ISU was above and beyond the bandwagoner.