who designed this website/video?.... its not good.
Appears to be the players for the most part:
"How does the Ames NIL Club (“ANC”) work?
The ANC is a player-led fan community that benefits members of the Iowa State football team. Through the Ames NIL Club, these members of the team provide fans with digital content and experiences such as digital meet-and-greets, player-recorded content, and much more throughout the year. The ANC generates revenue through fans subscribing to the club. A monthly commitment of any amount allows fans to join the NIL Club and access ANC-exclusive chat rooms, message boards, and content.
How are athletes involved with the ANC?
Current Iowa State Football players use their social platforms to promote ANC and they participate in digital events such as meet-and-greets, Q&As, and interviews. The players also create and distribute exclusive content for club members. The players have teamed up with YOKE, a complete membership platform that provides business tools for athletes to launch a paywalled community, to ensure the digital experiences are executed properly. All players are invited to participate in the club and proceeds are split equally amongst the actively participating athletes."