RIP to Jack Trice. Great job by everyone involved with the 100th anniversary events. It's always been clear to me that Jack should be an annual thing and I hope the positive reception to this game (etc) helps make that happen.
Around 2016, I wrote several stories on my site about the need for a jersey patch or helmet sticker, Jack Trice scholarship, Trice throwbacks every 4/5 years, and a logo that is a nod to Jack's five stripe jersey. Check.
Now that 2023 is over with, how can we move forward? Here are some new ideas:
Football Program:
1.) Award Jack's jersey number 37 to a special player every year. Make it a tiny event.
2.) Perhaps create a mini Trice "museum" room in the football building that has a 1923 jersey replica, Curtis Hotel desk (I have pictures), etc.
Annual Trice Legacy Game:
3.) Every five years (105th, 110th, etc.) roll out new Trice-inspired throwback uniforms, so most players experience it once.
4.) In between those years, do a simple Trice game throwback helmet decal with normal uniforms. Rotate the design.
5.) End zones should say AMES or ISC or similar.
6.) Have a national figure appear at the game, speak to players, fans, etc. Ex: Kareem Abdul Jabbar is a great activist. (Kinda like GameDay guest picker, but meaningful.)
Merchandise:
7.) Pull back on items with Trice logo. Make it special. Permanent donation xx% of gross revenue to charity (can rotate which one yearly).
8.) Let players create an unique Trice design for the season - use on team gear. Sell it as a limited edition collection.
Marketing:
9.) I might have missed it, but did the Big 12 care about this event? Twist their arms to really hype it up every year going forward.
10.) Have a student competition every year for a Trice project. Maybe it's a short documentary, a new poster design, an agriculture project in a poor area, etc.
What are your own ideas?
Around 2016, I wrote several stories on my site about the need for a jersey patch or helmet sticker, Jack Trice scholarship, Trice throwbacks every 4/5 years, and a logo that is a nod to Jack's five stripe jersey. Check.
Now that 2023 is over with, how can we move forward? Here are some new ideas:
Football Program:
1.) Award Jack's jersey number 37 to a special player every year. Make it a tiny event.
2.) Perhaps create a mini Trice "museum" room in the football building that has a 1923 jersey replica, Curtis Hotel desk (I have pictures), etc.
Annual Trice Legacy Game:
3.) Every five years (105th, 110th, etc.) roll out new Trice-inspired throwback uniforms, so most players experience it once.
4.) In between those years, do a simple Trice game throwback helmet decal with normal uniforms. Rotate the design.
5.) End zones should say AMES or ISC or similar.
6.) Have a national figure appear at the game, speak to players, fans, etc. Ex: Kareem Abdul Jabbar is a great activist. (Kinda like GameDay guest picker, but meaningful.)
Merchandise:
7.) Pull back on items with Trice logo. Make it special. Permanent donation xx% of gross revenue to charity (can rotate which one yearly).
8.) Let players create an unique Trice design for the season - use on team gear. Sell it as a limited edition collection.
Marketing:
9.) I might have missed it, but did the Big 12 care about this event? Twist their arms to really hype it up every year going forward.
10.) Have a student competition every year for a Trice project. Maybe it's a short documentary, a new poster design, an agriculture project in a poor area, etc.
What are your own ideas?
