A way into Texas would be my guess. TV sets and recruiting gold mines
SEC is already in Texas to a large degree. The only thing I can come up with is down the road they want an SEC network and figure A&M will give them leverage to add the SEC network to the basic carriers in all of Texas???
For the near term there isn't much of anything there for the SEC though other than diluting their brand and cause a problem with finding a #14.
I can't believe there aren't more schools in the SEC that are not in favor of this move.
If this goes through (and yes I think it is going to happen), I predict they will regret the move down the road. If it forces them to take WVA as #14, which looks to be somewhat possible, the SEC just shot themselves in the foot to a degree IMO.