There is no doubt that this would make sense. For that to happen, Iowa, Nebraska, minnesota Wisconsin and Illinois would have to lobby the rest of the big 10 intensely to take ISU, KU, and KSU... And maybe MU.
I believe it could happen. Not out of pity, but truly out of value all 3-4 schools bring with the rest of the Midwest base.
The other influence would be politics.... But elections and state of the economy are too much of a distraction right now.... All grassley has to do is sneeze 'tax break removal' and it brings the big schools to their knees....
I think MU would be the most beneficial to secure all of the Midwest, but I would take Pitt if the B1G didn't take MU.
I've also thought ISU, KU, KSU, and MU then add Pitt, and I think Notre Dame would then think the B1G is finally B1G enough for them. I could see a B1G Network/NBC deal. The CBS - SEC deal was huge for them. What if NBC had B1G double headers every Saturday, and the rest of the games were carried on the B1G network and the ESPN family.
Someone else said it real well. What is the easier sell, Nebraska/Rutgers or ISU/Nebraska. The natural rivalry is what is going to really sell the game and make the networks successful, and if people think otherwise, they are crazy. I'm sorry, but Ole Miss and Mississippi State gets national CBS exposure even when they are middle of the road to bad while being one of the smallest states in the SEC. There is a reason it is aTm that was poached from the Big 12 and much of that is geography. The only market it opens is Houston, and even that is going to have to compete with Texas/Baylor TexasTech/Texas and Texas/Oklahoma games. The SEC also doesn't really need to open a bunch of markets. They just need competitive teams with great tradition, great geographic proximity, and the ability to compete on the highest level. With ISU gaining momentum in the CPR era, the stability that Jaime has provided to our athletic programs, the major additions to our stadium and facilities, and the quality of all our athletic teams, it is a good pitch to the B1G to have ISU.