The BIG is currently likely in negotiations with FOX for 2023 new deal... It is estimated that the BIG total package will amount to around $800 Million a year or $57Mil per school..at 14 teams.
FOX does not assume all 14 teams are worth $57 mil annually. tOSU is prob worth $120mil a year...etc.. Same for every conference really.
But as a collective group total is likely around $800 mil. Now......
If the BIG adds say ISU/KU...prior to this new deal it is not going to still be $800 Mil it will be prob $850 Mil. ISU/KU doesnt add ZERO....LMAO. This is a low estimate for ISU/KU btw IMO.
$850 Mil with 16 teams is around $53mil.
So in theory that is $4mil less per BIG team. But wait.. ISU/KU will receive a partial share for let's say 7 years (see Nebraska, Rutgers etc..)...Half a share is $26.5 Mil per year for ISU and KU each.
Or...$800 mil left for remaining 14 teams roughly.. ZERO net loss for the BIG for first 7 years..
Add to that it is possible ISU/KU offer to provide the BIG with the Tx/Ou exit fees and penalites and you likely have ISU/KU not costing the BIG anything extra for a decade..
If the future is streaming and subscriptions which are likely based on fan enthusiasm etc.. Then adding ISU fball and KU bball is only going to add to the BIG a decade from now..
Unlike Rutgers and Maryland and several other BIG schools IMO.
I don’t expect a lot of people to see it now, which is what may hurt ISU in the current round of realignment, but in a decade or so ISU is going to be one of the top 15 to 20 most valuable programs outside of the blue bloods for TV contract negotiations. Top 30-40 overall, which by the way includes most of the other Big 12 schools.
Cable TV is dying, folks. Even the YouTube TVs of the world are going to have to adapt. People don’t turn on TBS to watch their favorite show at 7pm anymore. They catch it on a streaming service. My kids are 9-14 and don’t even know what ABC, CBS, NBC, and FOX are. Sure they’ve heard of it and know that they have something to do with TV shows, but that’s it. My oldest daughter will literally ask me why I’m watching ads when she comes into the room during a commercial break.
Live sports and baby boomers are keeping 24/7 TV alive. Eventually most of those channels are going to shut down and migrate their programming to their own apps, which will be on demand with maybe some live streams.
College football TV contracts of the future will be about which fans bases will pay $100 or $200 a year or whatever for a subscription to an app so they can watch their teams play. Paid attendance rankings are a pretty good indicator of which fan bases will have the most subscribers.