Who are the major players in the Big East? Do they compare to Oklahoma & Texas? No? That's how there isn't more money. You have an accounting degree. You should be able to understand this with ease. Who can get more for a product: Russell Athletic (biggest pull of the Big East) or Nike (Texas/Oklahoma)?
The Big 10 has that footprint because they have the top guns in each of the states they occupy.
WVU: Top school in tiny state
UConn: Top school in tiny state
Pitt: Penn State takes over
Syracuse: Biggest school in NY
USF: Let's see: Miami, Florida, Florida State
Louisville: Kentucky is top dog
Cincy: Ohio State is top dog by a LONG shot
Rutgers: Top school in a tiny state
TCU: Texas and aTm definitely above. No idea on Baylor or Tech
Leftovers with a giant population base.
See above. How does that compare to:
Michigan/Michigan State: Top dogs in Michigan.
Iowa: Top dog in Iowa
Wisconsin: Top dog in Wisconsin
Minnesota: Top dog in Minnesota
Illinois/Northwestern: Top dogs in Illinois
Indiana/Purdue: Top dogs in Indiana
Ohio State: Top dog in Ohio
Penn State: Top dog in Pennsylvania
Nebraska: Top dog in Nebraska
The Big East in your scenario wouldn't have anything EVEN CLOSE to the power the Big 10 has.
Just for fun: Basketball only:
ND: Quality school with somewhat of a national following...not the "old" ND
St. John's: NYC doesn't even know St. John's exists.
Georgetown: Maryland, UVA, and VT dominate
Villanova: Pennsylvania is pretty well covered already.
Marquette: Wisconsin is top dog. It isn't even remotely close.
Seton Hall: See St. John's
Providence: Are there people in Rhode Island?
DePaul: They pull as much as Northwestern. Nothing.