Baylor actually gives me hope. Waco is not exactly a big time city or hip college town. In fact it's pretty crappy when compared to Ames. They have an advantage in FB recruiting because they're in Texas. Fortunately, in MBB many of the good players come from cold weather climates so weather or being located in a place like Texas isn't as imperative.
With all this said, Drew is a recruiting machine, and I feel like Hoiberg can become comparable eventually. Hoiberg has an X's & O's advantage, IMO.
That is why I believe Hoiberg can turn ISU into a national program. If Drew and Baylor can do it, I see no reason we can't do it.