Iowa State went 2-2 against non con teams in the top 80 of KemPom (Texas A&M, Iowa, VA Tech, VCU)....we also went 2-2 against the top 230: Green Bay was the next best team we played at 231. We beat Grambling by 55, and played 6 of our 13 non con games against teams worse than them. Our one true road non con game was against DePaul (307) that won 3 games all year.
KemPom rates UNC's non con at 36. The other 2 seeds are at 10, 21, and 23. Iowa State is at 351......not a typo.
The Big 12 was an incredible league by any measure and our performance in those games played a role in seeding. The non con was absolute trash by any measure and also played a role in seeding.