It's because it's the only team within two or more hours of NYC really. I guarantee many who were polled either:I did find a poll that shows Rutgers has the most fans in NYC at 20%. It is a university with 50000 undergrads. Not really surprising.
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10 Most Popular College Football Teams in New York City
The college football teams with the most fans living in the New York City area.knoji.com
A) Went to Rutgers and just say they are fans because they went to school there but guarantee a vast majority aren't watching them play/going to games/would pay a streaming service to watch them
OR
B) they are just New Yorkers who know that Rutgers is the D1 team near them and say, "Yeah I am a Rutgers fan", when they most likely just like college football on a medium level but aren't going to go out of their way to really latch on to a team because they went to a smaller college in the greater NYC metro.
When UConn is 4th on that list you know there's a problem. Even people who went to UConn don't care about UConn football. I am married to a die hard UConn alum and it's all basketball with that fanbase. But any UConn grad is just going to say UConn because it's where they went even if they never went to a game or are just a casual college football fan.