...As a Hawk fan I'm not about to pay MediaCom an additional $1.10 for the Big Ten network. I'm simply going to change to Direct TV with all my services.
Who Owns DIRECTV? News Corp.
Who Owns FOX TV? News Corp.
Who is the Big 10's partner in the Big 10 TV Network? FOX Sports
Sure DIRECTV is going to offer the Big 10 Network at no additional cost (at least initially). Its a win/win:
- If fans are PO'ed at their cable company for not picking up the Big 10 Network they'll switch to DIRECTV. Money in News Corps pocket.
- If Mediacom, Cable Vision, Comcast, etc buckle and offer the Big 10 Network under the basic package, again money in News Corps pocket.
My guess is News Corp is a bigger winner if you switch. I'd also bet that your DIRECTV bill will go up a couple dollars/month in the next couple of years. Especially if the cable company's don't cave on this issue.
I'm "pro-business", but the FCC has allowed way too much concentration within the media sector. News Corp, NBC, Disney and a few others control way to much of the print & electronic communications.
When I lived outside Iowa- I didn't blink once to pay $5/mo for the FOX Sports pack in order that I could catch half a dozen Cyclone FB/Women Hoops games. Even now I'd probably pay a couple bucks to purchase the Big 10 Network.
A while back the FCC was pushing for ala carte cable- where consumers could purchase only the channels they want. I'd love to see that day. I know I only watch about 15-20 channels of the 75 I get with mediacom and I'd probably only be willing to pay for half.