I can tell you that i have heard rumblings from within the program that there's some barriers that could be creating these issues. I believe that McKay may be getting the brunt of his attitude issue based on factors within the team. Such as a certain couple players not playing within the team concept and more importantly playing for themselves and the accolades that come with success.
If i had to guess McKay is dissatisfied with our offense and the only time McKay ever gets the ball fed to him is on lobs. Today we saw Niang consistanly posting up and getting excellent entry passes from Monte. So, whens the last time you saw a post up and entry pass to McKay. Instead its his job to go out and set picks for everyone else. Part of the team concept is keeping everyone happy.
Sorry but could not disagree more strongly. The team concept is for everyone to contribute to what is best for the team, irrespective of what is best for the individual. It is up to the player to be happy with his role within the team, whatever that role may be, not expect the team to make changes so each player gets what he thinks he needs to be happy.