$5M per month = $60M annual. I get where you are aiming for, but I think that's the wrong bar you are jumping over. First, for the Pac12, $30M might be the bar, not $60M. Second, it doesn't have to be ALL subscriptions - ad revenue matters a lot.
Big12 now gets about $3.5M per game. ESPN/Fox make some money over and above that as profit, at least in theory. So the ad revenue ought to be higher than $3.5M average. So my calcs above aren't too far off, I think.
Assume ISU games average $3M per game, and give them credit for half since 2 teams in the game. That means they bring roughly $20M. If games were broadcast on the Pac12 network, then they would also get the ESPN/Fox share on top.
So back to subscribers. Now we need to find $10-20M annual at $5 per month. That's 200-300k subscribers. That still feels like a hell of a lot, but that's only 10% of Iowans. If you count cable subscribers, then you probably get there. Probably not a lot of Pac network subscriptions in Iowa today.
That's a lot of math that I am not 100% confident about, but I think ISU isn't far off from adding net value to the Pac12 from a TV standpoint. Now, the B1G otoh....
I think that’s roughly correct….I agree, my guess is we could maybe hold our own for the pac where we don’t hurt them and due to the time zone maybe can help, there us so much dead weight in the pac it’s a lot easier, but I have no idea how you spin it to the big ten