For the fee of the membership: you get better seats and the opportunity to represent the fanbase on national television.
Benefit CA "could" provide the AD: If the students would buy into the idea of Cyclone Alley, it would be an amazing sight for TV and recruits. I realize most don't like the t-shirt thing, but a full Cyclone Alley in matching shirts is one heck of a sight. It intimidates the opponent, shows support when recruits visit, and provides a distinctive appearance on television.
How the **** do red shirts intimidate anyone? :twitcy: